(Offre en anglais) Chemonics International recrute un(e) “local expert on strategic communication” Retour vers les opportunités

Title: local expert on strategic communication

Length of Assignment: Short-Term

Reports to: Team Leader for JOBS Business Enabling Environment Objective

BACKGROUND

The USAID/Tunisia Jobs, Opportunities & Business Success (JOBS) project, managed by Chemonics International, seeks to create 70,000 jobs by the end of the project. The three-year project (with an additional two-year option period) will work through multiple pathways to reach this ambitious goal, including i) increasing the competitiveness of client firms; ii) matching labor market demand with skills that meet the needs; iii) improving the business enabling environment; and iv) improving youths’ attitudes towards private sector employment.

Under Component 3, JOBS will help forge a more competitive business enabling environment by working with businesses to identify policy and regulatory constraints to their ability to grow, then working with the government of Tunisia, and private sector organizations to address these constraints. Included in this component is the policy area related to access to finance, specifically supporting the adoption of the private equity investment code and relatex tax incentives (the “Private Equity Reform”).

Most SMEs consider access to finance a severe obstacle to growth. SMEs struggle to provide guarantees and obtain credit due to complex loan application procedures.
The Private Equity Code, once adopted, will be very important to finance Tunisian companies suffering a severe and unprecedented economic crisis and diversify financial resources, given banks’ limitations and risk-aversion. It gives capital venture more flexibility to finance activities in all regions, as rates for capital venture are very restrictive and conditions for investment are challenging.

Private equity firms raise money from institutional investors (e.g. pension funds, insurance companies, sovereign wealth funds and family offices) for the purpose of investing in private businesses, growing them and selling them years later, generating better returns for investors than they can reliably get from public market investments.

JOBS has agreed with the Tunisian Venture Capital Association (ATIC) to provide technical assistance in their goal of improving their positioning in the economy and accelerating the adoption of the equity investment code.
A senior local consultant will be teamed for this assignment.

OBJECTIVES

The senior local consultant will work closely with the ATIC members to develop the best approach for strategic and customized communication with key partners and highlight the participation of the venture capital and private equity sector in the economic growth and job creation.

The work of this consultant will be complementary to the work that is being executed by the JOBS team on access to finance.

DETAILED RESPONSIBILITIES

The detailed responsibilities are outlined below:

• Propose a methodology and soft skills for strategic communication with stakeholders that ATIC members and team should focus on in targeted meetings and workshops with stakeholders in the public and private sector and related to the draft equity investment code.
• Provide an action plan on major achievements and contributions of the equity investment sector and being impactful on economic growth, job creation, increased alternative investment opportunities.
• Propose Useful recommendations and value propositions will serve as an input for the equity investment draft code.
• Animate workshops to present the positive impact of private equity and importance of adopting the Private Equity Reform

DELIVERABLES:

All written deliverables will be prepared using standard USAID/Tunisia JOBS templates and appropriate branding and marking, which are described below:

A. Methodology for strategic communication.

B. Action plan on achievements of the private equity investment sector

REPORTING:

The consultants will report to USAID/JOBS Business Enabling Environment team leader,

WORKING CONDITIONS/SPECIAL CONSIDERATIONS:

The local consultant is expected to work six days per week for the duration of the assignment. The assignment will take place in Tunis with potential travel outside of Tunis to relevant regions. The travel outside of Tunis will be determined during the assignment in discussions with the JOBS team.